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Building Better Businesses | Podcast Recap & Growth Strategies

2025-06-03 Youtube

Detailed Notes

In this episode, we wrap up our season focused on building better businesses with insights you can apply today.

Join hosts Rob Broadhead and Michael Meloche as they reflect on the most impactful strategies, lessons, and challenges from this season of the Building Better Developers podcast. From work-life balance and automation to hiring, planning, and leadership, this recap hits all the key themes that help tech entrepreneurs and consultants grow sustainable, scalable businesses.

🛠 Topics include: • Working on your business, not just in it • Avoiding burnout and recognizing fatigue • The value of unplugging to reset • Balancing remote work and company culture • Building the right systems for growth

⏱️ Timestamps 00:00 Pre-show 01:00 Podcast Intro 04:30 Season wrap-up review 20:00 Podcast wrap-up 21:30 Bonus material

👉 Subscribe for more insights on business development, tech consulting, and personal growth for developers and founders.

🔗 Listen to the full season: https://www.youtube.com/@develpreneur 🌐 Visit us at: https://develpreneur.com/ 🌐 Episode recap: https://develpreneur.com/building-better-businesses-podcast-summary/

#BuildingBetterBusinesses #DeveloperPodcast #SmallBusinessGrowth #WorkLifeBalance #TechLeadership #Entrepreneurship #PodcastRecap #BusinessDevelopment

Transcript Text
[Music]
Collab recording in progress. We have
clicked the record button. So we are
going to do a this is the last one. will
be our summary uh overview of the season
building better businesses and then
we're going to talk about our next
season
which we'll leave that as a surprise
when we get to that
point. Let's see if I can get that out a
little bit. How's the audio? We good? It
sounds good on your side. How's mine?
Okay, perfect. Excellent. Because I'm
just got my mic back, but now it's like
it's desk mounted. So hopefully I don't
bang anything and screw it up along the
way. All right. Well, that means we will
just dive right into it with a little
three, a
two. Well, hello and welcome back. We
are continuing and not only that, but
wrapping up another season. This is
building better developers. It's the
developer podcast. We are wrapping up
the season of building better
businesses. I am just getting started
with my introduction. My name is Rob
Broadhead, one of the founders of
developer and also a founder of RB
Consulting, where we help you do
technology better. The whole point is to
come in, understand your business, talk
to you about your business and how we
can find ways to leverage technology to
help you do business better. This is
whether you are, you know, a very big
established business and you've just got
this sprawl of stuff and you need to
simplify that down so you can sort of
reign in and have control over what you
have or whether you are a brand new
startup and you're just trying to figure
out what's out there and what I can do
and all places in between. Our goal, we
sit down, we have a a technology
assessment just like you would do like
maybe your accountant comes in once a
year or something like that. Talk to you
about your business, what you have, some
of the places you can go, help you maybe
either provide or help you build a
technology roadmap and then figure out
the way forward. Whether that's us
working with you to implement it or you
taking that road map and running with it
on your own. Good thing, bad thing.
Um, there's been a lot going on lately.
Uh, let's see. That's a it's a really
interesting one. So last night it was a
went to a show and it was actually a
show as part of a rodeo which sort of
the bad thing was I was not looking to
go to the rodeo. I was just looking to
go to the show. So that was I guess the
bad thing of it. The good thing is is
that the rodeo was actually
entertaining. It was actually a really
good time. So it turned out to be a
great evening. So, even though there was
like this little tiny bad thing, it
turned into a really good thing. Just
like this little tiny introduction
Michael's going to give is going to turn
out to be a great thing. Go for it,
Mike. Hey, everyone, my name is Michael
Malashsh. I'm one of the co-founders of
Developer, Building Better Developers.
I'm also the founder of Envision QA,
where we partner with businesses to help
you solve your technology problems. be
it through software assessments,
building custom applications or helping
you find the right software to do the
job. At the end of our help, you will
have a your business should be more
streamlined and hopefully you'll have
better return on investment from your
software instead of working for your
software. Good thing, bad thing. Um kind
of mixed this week.
So like uh most consultants and that we
tend to have a homebased business most
of the time. We can work anywhere and
for the last 3 4 years I've had
impeccable internet and we've had some
really bad storms lately and
everything's been great but all of a
sudden in the middle of important sales
calls everything died. Like I lost sales
service, I lost internet, everything
gone. And when you have a stack calendar
it you freak out. you're like crap, what
do I do? So, uh the good thing of that
is uh thankfully Jackson has a wei work
type place called the co and I was able
to hop in my car, get over there and be
back up in about 30 minutes. So, the
good and bad is we can work anywhere but
we do need internet.
So we are wrapping up another season uh
season of building better businesses and
we have
covered a lot of ground in this uh this
season and I think hopefully with the
challenges and things like that we have
given you guys some some good things to
work on to to go back review and you
know make your business better
essentially make it build a better
business. uh whether it is short-term
kind of some of the more tactical kinds
of things of just making sure that
you've got like you know stuff in line
to get your work done. You're keeping
track of the stuff that needs to be
done. Um you know better customer
service or more long runs long-term
things like planning out uh growth
strategies and things like that. When do
you go hire or how do you bring in
consultants and things like that. So,
it's a again as a you know a followup to
the prior season where we really had
we've had challenges every week. I don't
know if we're going to continue that or
not going into the next season. But
first, I do want to look back on the the
challenges and I guess I'm going to
throw out to you uh and I'll give you
I'll give you an example is like what do
you what was one of the challenges that
we threw out there that you know that
was one that's like really I don't know
hit home with you things like that. And
one of them I will just go back to one
of them we talked about early
on was reviewing your your marketing
side of stuff your you know your social
calendar social media those kinds of
things sort of your your general like
you know polishing up cleaning the dust
and the cobwebs off your website and
some of your materials because it's one
of those things that when I looked at it
I was like I really need to you know I'm
due for an update. How about yourself?
Was there any challenge that stuck out
to you? Yeah. So, some of the ones that
stuck out for me uh definitely came
around kind of like the automation, you
know, uh you know, focusing on your
business, resetting
because a lot of times we get stuck
working in our business, not working on
our business. And I had gone through a
period of month where I had been so
heads down writing code, working with
customers that I had neglected a lot of
the uh business side of things like
financials, taxes, and that fun stuff.
So, it's like you had to rip the
band-aid off and get it done. Um, and
the only way I was able to really do
that was to kind of reset, refocus, turn
off all those, you know, notification
popups, email, all the distractions that
were keeping me from really doing the
things I needed to be doing. as I was
working in the business writing the
software but kind of the other important
things for the business again like you
know like you said like social media
reviews um marketing reviews uh looking
for talent because you know at some
point I need to figure out how I can
extract myself from some parts of the
business so that I can build and grow
other parts of the business. So, I've
spent some time uh but the big one was
really, you know, kind of resetting and
focusing more on what needs to be done,
kind of your get it done approach and
focusing on the lists. Yeah, I think
that really is um particularly when
you're starting out and then
particularly if you're you're very much
a uh a hands-on part of your business,
whether you're a developer or I think
you run into the same thing if you're a
you know like baked goods or custom um
like craft goods and things like that
like you're building really cool
windmills or something like you know
there the things where it requires your
skill and your time I think is those are
probably the biggest challenge and I
think actually software developers maybe
a little less so because we can find
other people that can do that can write
code that can solve the problems. It's a
matter of us shifting our focus so that
we you know one write better
requirements and write a better uh you
know roadmap essentially for like what
needs to be done a list of things that
needs to be
done but then also we've got to figure
out where are you where do we really add
a a value to it and where are we uh more
of a commodity for lack of a better term
like what are the things we're doing
that's like we could get somebody else
to do it and it's going to be it's not
going to take away from our time and
it's going to allow us, like you said,
that allows us then to free up and work
on growing the business as opposed to
being in the business so much. And it's
really, really hard. I I don't think
there's anywhere I've ever gone that's a
uh business, you know, books and blogs
and podcasts and stuff like that where
this hasn't come up somewhere along the
way where it's just basically that's a
challenge you're going to have and
whoever can those that can find a way to
find that balance are the ones that are
going to be most like likely to succeed.
And I think that's where the challenge
for that was where that challenge sort
of spoke to me is it really is getting
back to uh for myself what works is
having some sort of a schedule having
some sort of a regular touch base on
that. Uh, I went back like I think the
day we did that like right after the
podcast I went and I slapped a bunch of
calendar blocked out pieces on my
calendar and I had to play around with a
little bit because I didn't want it to
be completely
unavailable but I put them tentative or
whatever it is so that at least to me I
look at my calendar and I see that I've
got these things blocked off. This is
what I should be working on. And if I
don't, then I have the bonus of which
one of the things I do is I'll just like
drag if I didn't get it done today, I
will drag it over tomorrow and fill a
spot. And if I don't have a spot, you
know, eventually it moves into like,
okay, I'm maybe working on Saturday or
something like
that because I need to keep that kind of
stuff going. Now, it helps that I now
have somebody I have an operations
person and she will whip me on a regular
basis and say, "Hey, you haven't, you
know, you haven't done this, you haven't
done that." Uh, but she sometimes gets c
called into the business as well. So
it's like it was one of those we had a
little bit too much time in the business
and then we're like oh crud we got to
jump out and we got to work on the
business a little bit more. So I think
those kinds of things there's like one
of these little things that we've talked
about over the years now that do really
help I think for me they really help
with these bigger things such as that.
Is there anything else that sort of like
or maybe an episode or something that
sort of stood out to you this season?
Yeah, because this season, interestingly
enough, uh you know, it's been business
has been very busy. So, some of the
episodes really resonated uh especially,
you know, taking
breaks, you know, and resetting because,
you know, we uh we kind of talked about
that in episode uh 22, but then we also
talked about um uh where was it? uh the
work life balance strategies back in
episode 10 where I think the combination
of the two challenges really helps u but
I still struggle with that because like
you said you know if we don't get the
work done we keep moving it over because
we have to get it done but that takes
time from somewhere else so you got to
be very conscious of are you being busy
are you getting working on what you need
to get done and then the other thing is
are you listening to your body? Are you
mentally or physically fatigued to the
point that you're not getting your work
done because you physically just can't
do it. You're just spinning your wheels
and wasting time. And I found that a
couple of times where if I just
unplugged for a day or two, I felt
guilty as hell doing it, but at the end
of it, I was more productive. Uh kind of
like a full reset. But there's still
days where, you know, you do have to get
it done. And it's it is a constant
challenge. you know, you
you always want to make sure you're
providing, you know, quality services to
your customers. You want to make sure
that you're constantly getting your work
done, but at the same token, you do need
to take care of yourself. If you don't
take care of yourself, it's like a car.
If you don't change the oil, eventually
the motor is going to blow up. So, you
have to take care of yourself. And that
was one of the biggest things that I
still struggle with, but I'm glad we
touched on it because I think a lot of
business owners, a lot of uh developers
and consultants deal with this, but they
don't know they're dealing with it
unless it's kind of called out
sometimes.
Yeah. And I think that you you started
that off with something I think is is
good to note is that there are depending
on what you're struggling with or what
uh your challenges are or you know even
some of your blind spots or whatever it
is there's certain like combinations of
challenges I think that really work
together that we've you know covered
over the season and sometimes a lot of
times we did them in pairs but there are
more than a few times that there would
be something we would catch you there
would be a challenge related to some
area of weakness we'll just call it and
then it would be five or six episodes
later we'd have another one that would
be some area of weakness or challenge.
And so I think it is one of those that
just sort of looking across the season
and there'll be certain topics I think
that probably will I I know there were
for me and I think for most people that
will speak more to what you know you
want help with, you need guidance with
or you need, you know, consulting with.
And I do think it comes down to um from
the really going into like you know
posture and and burnout and some of
those kinds of other things that we
talked about. I think a lot of that
stuff does come down to like you said
it's it's listening to your body. It's
understanding your rhythms. Uh and
honestly a lot of it is really it helps
me to push myself more on it but and
some people have different ways but it's
really figuring out what matters and
what doesn't. There are things and
sometimes it it really boils down to the
8020 rule and that's a little bit along
the lines of what matters and what
doesn't. It's like do I have to perfect
this or do I just need to get it done?
There's like, you know, there's there's
certain things where it's like, you
know, I don't need to go for the
touchdown in this play. I just need a
first down. You know, there's some
things like that. And I I think when we
make ourselves more aware of those kinds
of things and aware of like getting to
the end of the week and I just didn't
have enough time. Those are kinds of
things that I think for most of it that
makes more likely that we're going to
look back and go well why did I run out
of time and sometimes it is. It's like
this thing just took too long. Okay,
then I you know that's going to cause
some stuff to shift and that's okay. And
eventually you know there's c or you
know we'll have to cut something. We'll
have to do something to make room
because life happened, the world
happened, business happened, whatever it
happens to be. We have to adjust. And
it's funny that we're now only a few
hours, few hours, few years out of the
COVID shutdowns where people were forced
to do dramatically different
stuff. And now we're, you know, some of
us are already back to I can't lose a,
you know, I can't lose a minute. I' I've
got to like have everything, you know,
scheduled out to the minute. I've got to
get every every minute has to count
things like that and it really doesn't
there's we have to you know take a grain
of salt with the times of the things we
do and also you know sometimes it's just
working with the customers and helping
them to you know communicating to them
to saying hey this is this happened
sorry it's going to be a little delayed
or or whatever it is. There are other
ways sometimes to to solve the problem
than the okay just work through the
night kind of thing. You know, sometimes
it's as simple as like instead of
waiting till the night before the exam
to study, maybe you start studying
beforehand. There's it's the equivalent
of that. And that's where it is. It's
like if you work on in your business all
the time, when you suddenly need to work
on it, you probably don't have the the
momentum and kinds of those kinds of
things built up for it. Thoughts on
that?
Yeah, it it's as you were kind of
talking through that, it made me think,
you
know, especially like from the co
because we just got done talking about
the whole remote versus in office thing.
And it it's interesting to see
industrywide across industries like just
in the work market in general the shift
in understanding between okay yes we can
work from home we get a lot done at home
but then oh we lose a certain amount of
you know the inoff communications the
interactions relationships and there's
no easy or right way to do this. It all
depends on your business. And the end
goal though needs to
be are you doing what's right for the
business? Are you doing what's right for
the customer? And are you doing what's
right for your employees? Because if you
don't really have all three of those,
something's wrong in your business. Some
either you're going to be losing talent,
you're going to be losing customers, or
you're just you're business is going to
suffer because something isn't right.
So, a lot of it needs to like you're
going to go through seasons just like we
do seasons of developer where we
change kind of our theme of what we're
going to be talking
about. Everything we talked about with
building a better business. Every
episode we covered
here can probably resonate with you from
day to day. One episode might be more
pressing this week, one episode might be
more pressing to you next week. You may
think one episode doesn't apply at all,
but then 2 months, 3 months down the a
year from now, you might hit that and be
like, "Ah, now I understand what they're
talking about."
So regardless of what's going on in the
world, you just have to understand that
you need you and your business need to
be flexible enough to kind of weather
the seasons, weather what's going on.
And I think we did a very good job
covering a pretty comprehensive
uh level of topics and challenges to get
our viewers through their problems with
their business or their challenges.
Yeah, I think we went and it's we
covered it. We we did great in our
breadth. I think every one of these
there's a you know, you could go deeper
in in each of those topics. And so I
think that's where we we leave it for
you to build a better business is to
look at where those topics speak to you
essentially and for those go you know
spend a little more time on it go a
little deeper on it to make sure that
you um are covering what you need to. I
think I want to go back to that balance.
I think there is in business just like
people talk about work life balance. I
think there is a a business business
balance the you need to balance within
the business the the needs of the
business itself the needs of the
employees and the needs of the
customers. And this goes back to your
why because that's going to help you
figure out what that balance is. that
gives you sort of a your north star
essentially for those of us in us in the
northern hemisphere hemisphere that
gives you that to guide you to say
hey am I am I serving my customers the
way I want to am I solving their
problems and not solving problems that
they really don't have or they really
don't care about am I serving the
business or am I just doing you know
filling out paperwork for the business
and just just really helping the
business grow or am I
you know, going through the motions and
keeping it going. Is this keeping my,
you know, is this something that is
going to help my customer, my employees,
uh, grow and, you know, be happy and
improve morale and have culture or is it
something where it's just like they're
it's building more of it. They just want
to, you know, clock in, get a paycheck
and move on. There's a lot of it's why
business is challenging and why it is
such a you know a draw to so many people
that or certain types of people because
there's a lot of there are a lot of
problems there. There's a lot of things
to solve and there's a lot of moving
parts and they all impact each other.
It's just like very complex
software. There's a lot going on there.
So, you know, if you're struggling with
these, if you've gone through the season
and you're like, gosh, every one of
those episodes there's something that
like that speaks to me. That's okay
because probably almost by intent they
should to some extent if you're you you
should have some relation to those
things. That being said, we get to wrap
this up this episode and now this
season. We don't really even know what
the next season's going to be yet
because we've got some ideas and I keep
changing that in my head as we're going
through it. So, we'll see how that
pitches as we as we step into the next
season. There will be an episode one and
by that time by the end of that episode
we'll know what that season is. I'll
I'll give you that much. As always, this
is the best time. Give us feedback. I
love to get an email from info at to
[email protected] or feedback whether
it's just comments on the on the YouTube
channel or on the podcast or go out to
developer.com. Go out to our Facebook
page. Hit us up at on xdevelopure.
What did you think about this prior
season? Were there, you know, some
thoughts that come out of this season
for yourself? And then also, do you have
recommendations? Are there things that
you would love to see us cover in next
season or future seasons? We are, as
always, we're always open to this kind
of things. We are looking at some uh we
talked about this for a while, but we're
still looking for some interviews and
things like that. I think we'll start
pulling some of those in along with some
of the other uh ideas that we have for
next season, but I don't want to get
ahead of myself because we'll figure
that out in episode one next time
around. As always, go out there and have
yourself a great day, a great week, and
we will talk to you next
season. Bonus
material. Any bonus thoughts on this
season?
I'll throw one out uh just because I ran
across it recently. Uh if and I think we
talked about finances in one of the
episodes this season, but if you are
looking for funding, reach out to your
small business uh branch within your
area. There are a lot of grants, maybe
there's some local
uh kind of programs or things that they
can do to help your business grow. Uh
just recently through a customer uh we
were kind of segue introduced to a uh
software school in Memphis where they
potentially uh we can get candidates
through them through a small business
grant to help hire interns or help kind
of promote uh you know training students
for a particular uh career or vocation.
So definitely reach out to your small
local small business and see what they
can offer. Don't try to go it alone or
just check out the website. But really
talking to people they within these
small business uh programs uh they
understand what these programs are and
they will probably be able to tell you
no this won't work for you or oh hey
this is a better uh option for you. So
yes, you can go do it on your own, surf
the web, you know, read the websites,
but it's better to actually talk to
these people because there's things that
the website may not highlight that could
be perfect for your business.
I guess I'm going to follow on that is
that it's if you're a small business and
you're struggling, I think that's great
that you can, you know, like I said,
talk to these organizations. It's good
to get involved in them. There's going
to be there's networking opportunities.
There's resource opportunities. There's
a lot of stuff that comes out of that.
Same thing if you're a middle or even a
larger sized businesses. Look at like
the local colleges and some of those
kinds of areas and definitely your
chamber of commerce and those kinds of
things because even though you're big
doesn't mean there aren't ways that
those those organizations can help you
quite a bit. And I guess it really helps
from a a networking marketing uh
messaging kind of approach as well is to
to get out there and get your name in
front of people and to talk to people
and have the conversations. It's not
just sitting on a website and figuring
out what they do for you. It's actually
like talking to people, getting some
feedback. I think that will help you a
lot in and in a lot of different areas.
You are going to find help through these
conversations that you didn't expect you
were going to get. you're going to
stumble across somebody that's
completely like a perfect match for a
problem that you didn't even realize you
needed to solve yet. You know, those
kinds of things are basically it's just
constantly opening doors looking for new
opportunities. So, I highly recommend
that you take advantage of the the
resources that around you and I do this
as somebody that does not take enough
advantage of them and is it a it is a
constant little like pull in the back of
my head. It's like you need to take more
advantage of these things. So, don't be
a me. go out there and take more
advantage of them. Once again, thank you
for your time for not only this episode,
but this whole season and the prior 23
or 24 seasons. I can't even keep track
of season numbers anymore. Uh, as we
are, yeah, we're steadily marching
towards a thousand episodes. It is just
insane that we're just like this thing's
been cruising along for actually darn
near a decade now and just we're going
to keep on plugging along. Uh, I'm
really excited to see what the next
season's about because we haven't gotten
there. So, tune in and before you know
it, we will be into the next season,
episode one. Go out there and have
yourself a good one. We will talk to you
next time around.
[Music]
Transcript Segments
1.35

[Music]

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Collab recording in progress. We have

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clicked the record button. So we are

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going to do a this is the last one. will

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be our summary uh overview of the season

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building better businesses and then

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we're going to talk about our next

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season

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which we'll leave that as a surprise

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when we get to that

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point. Let's see if I can get that out a

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little bit. How's the audio? We good? It

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sounds good on your side. How's mine?

55.44

Okay, perfect. Excellent. Because I'm

57.28

just got my mic back, but now it's like

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it's desk mounted. So hopefully I don't

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bang anything and screw it up along the

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way. All right. Well, that means we will

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just dive right into it with a little

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three, a

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two. Well, hello and welcome back. We

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are continuing and not only that, but

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wrapping up another season. This is

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building better developers. It's the

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developer podcast. We are wrapping up

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the season of building better

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businesses. I am just getting started

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with my introduction. My name is Rob

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Broadhead, one of the founders of

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developer and also a founder of RB

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Consulting, where we help you do

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technology better. The whole point is to

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come in, understand your business, talk

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to you about your business and how we

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can find ways to leverage technology to

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help you do business better. This is

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whether you are, you know, a very big

106.56

established business and you've just got

108.479

this sprawl of stuff and you need to

110.159

simplify that down so you can sort of

111.84

reign in and have control over what you

113.52

have or whether you are a brand new

115.84

startup and you're just trying to figure

117.119

out what's out there and what I can do

118.96

and all places in between. Our goal, we

121.28

sit down, we have a a technology

123.36

assessment just like you would do like

124.88

maybe your accountant comes in once a

126.159

year or something like that. Talk to you

127.6

about your business, what you have, some

129.599

of the places you can go, help you maybe

132

either provide or help you build a

133.76

technology roadmap and then figure out

136.16

the way forward. Whether that's us

137.52

working with you to implement it or you

139.36

taking that road map and running with it

141.2

on your own. Good thing, bad thing.

145.8

Um, there's been a lot going on lately.

148.72

Uh, let's see. That's a it's a really

150.879

interesting one. So last night it was a

154.879

went to a show and it was actually a

156.64

show as part of a rodeo which sort of

159.68

the bad thing was I was not looking to

161.76

go to the rodeo. I was just looking to

163.44

go to the show. So that was I guess the

165.599

bad thing of it. The good thing is is

167.68

that the rodeo was actually

169.04

entertaining. It was actually a really

170.56

good time. So it turned out to be a

172.16

great evening. So, even though there was

173.76

like this little tiny bad thing, it

175.519

turned into a really good thing. Just

178.08

like this little tiny introduction

180

Michael's going to give is going to turn

181.36

out to be a great thing. Go for it,

183.599

Mike. Hey, everyone, my name is Michael

185.519

Malashsh. I'm one of the co-founders of

186.879

Developer, Building Better Developers.

188.879

I'm also the founder of Envision QA,

191.44

where we partner with businesses to help

194.159

you solve your technology problems. be

196.959

it through software assessments,

198.959

building custom applications or helping

200.959

you find the right software to do the

203.12

job. At the end of our help, you will

206.959

have a your business should be more

208.72

streamlined and hopefully you'll have

210.959

better return on investment from your

212.48

software instead of working for your

214.12

software. Good thing, bad thing. Um kind

217.92

of mixed this week.

219.799

So like uh most consultants and that we

224.48

tend to have a homebased business most

226.4

of the time. We can work anywhere and

229.44

for the last 3 4 years I've had

231.92

impeccable internet and we've had some

234.4

really bad storms lately and

235.68

everything's been great but all of a

237.439

sudden in the middle of important sales

239.599

calls everything died. Like I lost sales

242.239

service, I lost internet, everything

244.56

gone. And when you have a stack calendar

246.879

it you freak out. you're like crap, what

248.799

do I do? So, uh the good thing of that

251.36

is uh thankfully Jackson has a wei work

255.36

type place called the co and I was able

257.519

to hop in my car, get over there and be

260.079

back up in about 30 minutes. So, the

262.8

good and bad is we can work anywhere but

264.96

we do need internet.

267.919

So we are wrapping up another season uh

270.88

season of building better businesses and

272.479

we have

273.32

covered a lot of ground in this uh this

276.479

season and I think hopefully with the

279.36

challenges and things like that we have

280.96

given you guys some some good things to

282.8

work on to to go back review and you

286.24

know make your business better

287.759

essentially make it build a better

289.28

business. uh whether it is short-term

292.08

kind of some of the more tactical kinds

293.6

of things of just making sure that

296.4

you've got like you know stuff in line

298.16

to get your work done. You're keeping

299.44

track of the stuff that needs to be

300.8

done. Um you know better customer

303.199

service or more long runs long-term

305.6

things like planning out uh growth

308.32

strategies and things like that. When do

310

you go hire or how do you bring in

312.639

consultants and things like that. So,

315.28

it's a again as a you know a followup to

319.44

the prior season where we really had

321.12

we've had challenges every week. I don't

324

know if we're going to continue that or

325.44

not going into the next season. But

327.36

first, I do want to look back on the the

329.28

challenges and I guess I'm going to

330.479

throw out to you uh and I'll give you

332.72

I'll give you an example is like what do

334.32

you what was one of the challenges that

336.16

we threw out there that you know that

337.6

was one that's like really I don't know

339.039

hit home with you things like that. And

341.44

one of them I will just go back to one

342.96

of them we talked about early

344.6

on was reviewing your your marketing

347.6

side of stuff your you know your social

349.52

calendar social media those kinds of

351.12

things sort of your your general like

353.68

you know polishing up cleaning the dust

355.36

and the cobwebs off your website and

357.12

some of your materials because it's one

358.56

of those things that when I looked at it

359.84

I was like I really need to you know I'm

363.039

due for an update. How about yourself?

365.12

Was there any challenge that stuck out

366.4

to you? Yeah. So, some of the ones that

369.199

stuck out for me uh definitely came

371.759

around kind of like the automation, you

374.16

know, uh you know, focusing on your

375.84

business, resetting

378.28

because a lot of times we get stuck

381.84

working in our business, not working on

384

our business. And I had gone through a

386.72

period of month where I had been so

388.639

heads down writing code, working with

391.36

customers that I had neglected a lot of

393.68

the uh business side of things like

396.16

financials, taxes, and that fun stuff.

398.16

So, it's like you had to rip the

400.08

band-aid off and get it done. Um, and

402.56

the only way I was able to really do

404.16

that was to kind of reset, refocus, turn

406.96

off all those, you know, notification

410

popups, email, all the distractions that

413.96

were keeping me from really doing the

416.8

things I needed to be doing. as I was

418.56

working in the business writing the

420.319

software but kind of the other important

422.4

things for the business again like you

424.4

know like you said like social media

426.319

reviews um marketing reviews uh looking

429.68

for talent because you know at some

431.919

point I need to figure out how I can

434

extract myself from some parts of the

436.4

business so that I can build and grow

438.72

other parts of the business. So, I've

440.96

spent some time uh but the big one was

443.68

really, you know, kind of resetting and

446.639

focusing more on what needs to be done,

449.36

kind of your get it done approach and

451.039

focusing on the lists. Yeah, I think

453.44

that really is um particularly when

456.08

you're starting out and then

457.759

particularly if you're you're very much

460.08

a uh a hands-on part of your business,

462.72

whether you're a developer or I think

464.72

you run into the same thing if you're a

466.56

you know like baked goods or custom um

470.84

like craft goods and things like that

473.199

like you're building really cool

474.639

windmills or something like you know

476.08

there the things where it requires your

478

skill and your time I think is those are

481.52

probably the biggest challenge and I

483.68

think actually software developers maybe

485.28

a little less so because we can find

487.36

other people that can do that can write

489.759

code that can solve the problems. It's a

491.919

matter of us shifting our focus so that

493.84

we you know one write better

496.639

requirements and write a better uh you

499.28

know roadmap essentially for like what

500.8

needs to be done a list of things that

502.319

needs to be

503.319

done but then also we've got to figure

506.639

out where are you where do we really add

509.28

a a value to it and where are we uh more

512.159

of a commodity for lack of a better term

514

like what are the things we're doing

515.039

that's like we could get somebody else

516.32

to do it and it's going to be it's not

518.56

going to take away from our time and

520.56

it's going to allow us, like you said,

521.839

that allows us then to free up and work

524

on growing the business as opposed to

526.24

being in the business so much. And it's

528.24

really, really hard. I I don't think

530.48

there's anywhere I've ever gone that's a

533.519

uh business, you know, books and blogs

536.16

and podcasts and stuff like that where

538

this hasn't come up somewhere along the

539.44

way where it's just basically that's a

541.76

challenge you're going to have and

543.92

whoever can those that can find a way to

546.48

find that balance are the ones that are

548.48

going to be most like likely to succeed.

550.64

And I think that's where the challenge

551.92

for that was where that challenge sort

553.6

of spoke to me is it really is getting

556.72

back to uh for myself what works is

559.44

having some sort of a schedule having

561.2

some sort of a regular touch base on

563.44

that. Uh, I went back like I think the

566.08

day we did that like right after the

568

podcast I went and I slapped a bunch of

570.6

calendar blocked out pieces on my

573.519

calendar and I had to play around with a

575.839

little bit because I didn't want it to

576.72

be completely

578.76

unavailable but I put them tentative or

581.04

whatever it is so that at least to me I

582.72

look at my calendar and I see that I've

584.24

got these things blocked off. This is

585.92

what I should be working on. And if I

588.08

don't, then I have the bonus of which

590.72

one of the things I do is I'll just like

592.08

drag if I didn't get it done today, I

593.839

will drag it over tomorrow and fill a

595.44

spot. And if I don't have a spot, you

597.36

know, eventually it moves into like,

598.56

okay, I'm maybe working on Saturday or

600.24

something like

601.08

that because I need to keep that kind of

603.839

stuff going. Now, it helps that I now

605.44

have somebody I have an operations

606.72

person and she will whip me on a regular

609.68

basis and say, "Hey, you haven't, you

611.44

know, you haven't done this, you haven't

612.959

done that." Uh, but she sometimes gets c

615.6

called into the business as well. So

617.12

it's like it was one of those we had a

618.48

little bit too much time in the business

621.36

and then we're like oh crud we got to

623.36

jump out and we got to work on the

624.72

business a little bit more. So I think

625.92

those kinds of things there's like one

627.92

of these little things that we've talked

630

about over the years now that do really

633.279

help I think for me they really help

635.519

with these bigger things such as that.

637.519

Is there anything else that sort of like

638.88

or maybe an episode or something that

640.24

sort of stood out to you this season?

642.959

Yeah, because this season, interestingly

645.519

enough, uh you know, it's been business

647.44

has been very busy. So, some of the

649.6

episodes really resonated uh especially,

652.399

you know, taking

654.6

breaks, you know, and resetting because,

657.36

you know, we uh we kind of talked about

660.32

that in episode uh 22, but then we also

663.2

talked about um uh where was it? uh the

666.64

work life balance strategies back in

668.399

episode 10 where I think the combination

671.36

of the two challenges really helps u but

678

I still struggle with that because like

680

you said you know if we don't get the

681.36

work done we keep moving it over because

683.2

we have to get it done but that takes

685.68

time from somewhere else so you got to

687.2

be very conscious of are you being busy

692

are you getting working on what you need

693.6

to get done and then the other thing is

695.92

are you listening to your body? Are you

698.64

mentally or physically fatigued to the

701.279

point that you're not getting your work

703.04

done because you physically just can't

704.8

do it. You're just spinning your wheels

706.24

and wasting time. And I found that a

709.279

couple of times where if I just

710.64

unplugged for a day or two, I felt

712.56

guilty as hell doing it, but at the end

714.8

of it, I was more productive. Uh kind of

717.519

like a full reset. But there's still

719.6

days where, you know, you do have to get

721.2

it done. And it's it is a constant

723.36

challenge. you know, you

725.079

you always want to make sure you're

729.88

providing, you know, quality services to

733.76

your customers. You want to make sure

735.6

that you're constantly getting your work

736.959

done, but at the same token, you do need

739.6

to take care of yourself. If you don't

741.12

take care of yourself, it's like a car.

742.639

If you don't change the oil, eventually

744.16

the motor is going to blow up. So, you

747.04

have to take care of yourself. And that

748.56

was one of the biggest things that I

751.04

still struggle with, but I'm glad we

753.279

touched on it because I think a lot of

755.2

business owners, a lot of uh developers

757.76

and consultants deal with this, but they

760.399

don't know they're dealing with it

761.44

unless it's kind of called out

762.639

sometimes.

764.16

Yeah. And I think that you you started

766

that off with something I think is is

767.6

good to note is that there are depending

769.92

on what you're struggling with or what

772.079

uh your challenges are or you know even

774.32

some of your blind spots or whatever it

775.519

is there's certain like combinations of

778.16

challenges I think that really work

779.839

together that we've you know covered

781.279

over the season and sometimes a lot of

783.2

times we did them in pairs but there are

784.72

more than a few times that there would

785.92

be something we would catch you there

787.92

would be a challenge related to some

789.839

area of weakness we'll just call it and

791.519

then it would be five or six episodes

793.04

later we'd have another one that would

794.399

be some area of weakness or challenge.

795.839

And so I think it is one of those that

798.399

just sort of looking across the season

801.519

and there'll be certain topics I think

802.959

that probably will I I know there were

805.12

for me and I think for most people that

806.48

will speak more to what you know you

809.519

want help with, you need guidance with

811.2

or you need, you know, consulting with.

813.519

And I do think it comes down to um from

817.32

the really going into like you know

819.76

posture and and burnout and some of

821.76

those kinds of other things that we

822.88

talked about. I think a lot of that

825.44

stuff does come down to like you said

827.2

it's it's listening to your body. It's

828.88

understanding your rhythms. Uh and

831.44

honestly a lot of it is really it helps

835.279

me to push myself more on it but and

837.04

some people have different ways but it's

838.32

really figuring out what matters and

839.76

what doesn't. There are things and

842

sometimes it it really boils down to the

843.76

8020 rule and that's a little bit along

845.76

the lines of what matters and what

847.12

doesn't. It's like do I have to perfect

849.48

this or do I just need to get it done?

852.72

There's like, you know, there's there's

854.16

certain things where it's like, you

855.76

know, I don't need to go for the

856.88

touchdown in this play. I just need a

858.32

first down. You know, there's some

859.6

things like that. And I I think when we

862.72

make ourselves more aware of those kinds

866.079

of things and aware of like getting to

868.399

the end of the week and I just didn't

869.519

have enough time. Those are kinds of

871.68

things that I think for most of it that

873.76

makes more likely that we're going to

874.959

look back and go well why did I run out

876.8

of time and sometimes it is. It's like

879.6

this thing just took too long. Okay,

882.079

then I you know that's going to cause

883.6

some stuff to shift and that's okay. And

886.24

eventually you know there's c or you

888.24

know we'll have to cut something. We'll

889.519

have to do something to make room

890.959

because life happened, the world

892.88

happened, business happened, whatever it

894.399

happens to be. We have to adjust. And

897.839

it's funny that we're now only a few

899.68

hours, few hours, few years out of the

902.24

COVID shutdowns where people were forced

904.56

to do dramatically different

907

stuff. And now we're, you know, some of

909.519

us are already back to I can't lose a,

911.6

you know, I can't lose a minute. I' I've

913.44

got to like have everything, you know,

916

scheduled out to the minute. I've got to

917.279

get every every minute has to count

918.88

things like that and it really doesn't

921.04

there's we have to you know take a grain

923.76

of salt with the times of the things we

925.44

do and also you know sometimes it's just

928.079

working with the customers and helping

929.44

them to you know communicating to them

931.04

to saying hey this is this happened

934.639

sorry it's going to be a little delayed

936.399

or or whatever it is. There are other

939.519

ways sometimes to to solve the problem

941.839

than the okay just work through the

944.16

night kind of thing. You know, sometimes

945.6

it's as simple as like instead of

947.12

waiting till the night before the exam

948.48

to study, maybe you start studying

950.24

beforehand. There's it's the equivalent

952.48

of that. And that's where it is. It's

954.16

like if you work on in your business all

956.48

the time, when you suddenly need to work

957.759

on it, you probably don't have the the

960.48

momentum and kinds of those kinds of

962.16

things built up for it. Thoughts on

964

that?

965.36

Yeah, it it's as you were kind of

968

talking through that, it made me think,

969.92

you

971.16

know, especially like from the co

973.759

because we just got done talking about

975.68

the whole remote versus in office thing.

978.839

And it it's interesting to see

983

industrywide across industries like just

985.44

in the work market in general the shift

989.48

in understanding between okay yes we can

992.56

work from home we get a lot done at home

994.16

but then oh we lose a certain amount of

997.519

you know the inoff communications the

1000

interactions relationships and there's

1003.48

no easy or right way to do this. It all

1006.48

depends on your business. And the end

1009.92

goal though needs to

1011.639

be are you doing what's right for the

1013.92

business? Are you doing what's right for

1015.36

the customer? And are you doing what's

1016.88

right for your employees? Because if you

1018.88

don't really have all three of those,

1021.36

something's wrong in your business. Some

1023.199

either you're going to be losing talent,

1025.039

you're going to be losing customers, or

1026.959

you're just you're business is going to

1029.36

suffer because something isn't right.

1032.919

So, a lot of it needs to like you're

1036.079

going to go through seasons just like we

1037.76

do seasons of developer where we

1040.439

change kind of our theme of what we're

1042.88

going to be talking

1044.76

about. Everything we talked about with

1046.88

building a better business. Every

1048.799

episode we covered

1050.679

here can probably resonate with you from

1054.24

day to day. One episode might be more

1056.799

pressing this week, one episode might be

1058.72

more pressing to you next week. You may

1060.08

think one episode doesn't apply at all,

1062.16

but then 2 months, 3 months down the a

1064.88

year from now, you might hit that and be

1066.16

like, "Ah, now I understand what they're

1068

talking about."

1071.16

So regardless of what's going on in the

1074.24

world, you just have to understand that

1076.48

you need you and your business need to

1078.64

be flexible enough to kind of weather

1081.44

the seasons, weather what's going on.

1084.919

And I think we did a very good job

1088.36

covering a pretty comprehensive

1092.48

uh level of topics and challenges to get

1095.919

our viewers through their problems with

1098.72

their business or their challenges.

1100.96

Yeah, I think we went and it's we

1103.919

covered it. We we did great in our

1105.679

breadth. I think every one of these

1107.039

there's a you know, you could go deeper

1108.4

in in each of those topics. And so I

1110.559

think that's where we we leave it for

1112

you to build a better business is to

1113.679

look at where those topics speak to you

1116.16

essentially and for those go you know

1118.16

spend a little more time on it go a

1119.44

little deeper on it to make sure that

1120.799

you um are covering what you need to. I

1123.919

think I want to go back to that balance.

1125.76

I think there is in business just like

1128.08

people talk about work life balance. I

1129.84

think there is a a business business

1132

balance the you need to balance within

1134.24

the business the the needs of the

1136.32

business itself the needs of the

1138.16

employees and the needs of the

1139.36

customers. And this goes back to your

1141.84

why because that's going to help you

1144

figure out what that balance is. that

1145.52

gives you sort of a your north star

1148.32

essentially for those of us in us in the

1150.08

northern hemisphere hemisphere that

1152.32

gives you that to guide you to say

1155.64

hey am I am I serving my customers the

1159.28

way I want to am I solving their

1161.12

problems and not solving problems that

1163.28

they really don't have or they really

1164.48

don't care about am I serving the

1166.96

business or am I just doing you know

1169.84

filling out paperwork for the business

1171.28

and just just really helping the

1172.96

business grow or am I

1174.96

you know, going through the motions and

1177.52

keeping it going. Is this keeping my,

1179.52

you know, is this something that is

1180.48

going to help my customer, my employees,

1182.96

uh, grow and, you know, be happy and

1185.36

improve morale and have culture or is it

1187.76

something where it's just like they're

1189.12

it's building more of it. They just want

1190.72

to, you know, clock in, get a paycheck

1192.64

and move on. There's a lot of it's why

1196

business is challenging and why it is

1198.4

such a you know a draw to so many people

1200.799

that or certain types of people because

1202.559

there's a lot of there are a lot of

1203.84

problems there. There's a lot of things

1205.28

to solve and there's a lot of moving

1207.84

parts and they all impact each other.

1210.4

It's just like very complex

1212.28

software. There's a lot going on there.

1214.799

So, you know, if you're struggling with

1216.559

these, if you've gone through the season

1218

and you're like, gosh, every one of

1219.28

those episodes there's something that

1220.559

like that speaks to me. That's okay

1222.88

because probably almost by intent they

1225.6

should to some extent if you're you you

1227.44

should have some relation to those

1229.559

things. That being said, we get to wrap

1232.32

this up this episode and now this

1234.48

season. We don't really even know what

1236.96

the next season's going to be yet

1238.559

because we've got some ideas and I keep

1240.88

changing that in my head as we're going

1242

through it. So, we'll see how that

1243.039

pitches as we as we step into the next

1244.96

season. There will be an episode one and

1247.679

by that time by the end of that episode

1250.559

we'll know what that season is. I'll

1252.24

I'll give you that much. As always, this

1256.159

is the best time. Give us feedback. I

1258.08

love to get an email from info at to

1261.64

[email protected] or feedback whether

1263.919

it's just comments on the on the YouTube

1266

channel or on the podcast or go out to

1268.6

developer.com. Go out to our Facebook

1270.559

page. Hit us up at on xdevelopure.

1274.72

What did you think about this prior

1276.24

season? Were there, you know, some

1278.96

thoughts that come out of this season

1280.32

for yourself? And then also, do you have

1282.64

recommendations? Are there things that

1284.24

you would love to see us cover in next

1286.32

season or future seasons? We are, as

1289.039

always, we're always open to this kind

1290.32

of things. We are looking at some uh we

1292.4

talked about this for a while, but we're

1293.6

still looking for some interviews and

1295.039

things like that. I think we'll start

1296.159

pulling some of those in along with some

1297.84

of the other uh ideas that we have for

1300.08

next season, but I don't want to get

1302.159

ahead of myself because we'll figure

1303.679

that out in episode one next time

1305.52

around. As always, go out there and have

1307.76

yourself a great day, a great week, and

1310

we will talk to you next

1316.76

season. Bonus

1319.799

material. Any bonus thoughts on this

1322.159

season?

1325.44

I'll throw one out uh just because I ran

1328.48

across it recently. Uh if and I think we

1331.76

talked about finances in one of the

1334.159

episodes this season, but if you are

1336.72

looking for funding, reach out to your

1338.64

small business uh branch within your

1341.36

area. There are a lot of grants, maybe

1343.2

there's some local

1345.64

uh kind of programs or things that they

1348.32

can do to help your business grow. Uh

1350.96

just recently through a customer uh we

1353.76

were kind of segue introduced to a uh

1357.919

software school in Memphis where they

1361.44

potentially uh we can get candidates

1363.679

through them through a small business

1365.84

grant to help hire interns or help kind

1368.72

of promote uh you know training students

1371.52

for a particular uh career or vocation.

1375.96

So definitely reach out to your small

1378.32

local small business and see what they

1380.4

can offer. Don't try to go it alone or

1382.32

just check out the website. But really

1384.32

talking to people they within these

1386.88

small business uh programs uh they

1389.919

understand what these programs are and

1391.6

they will probably be able to tell you

1393.6

no this won't work for you or oh hey

1395.919

this is a better uh option for you. So

1399.36

yes, you can go do it on your own, surf

1401.12

the web, you know, read the websites,

1402.96

but it's better to actually talk to

1404.64

these people because there's things that

1406.64

the website may not highlight that could

1408.96

be perfect for your business.

1411.84

I guess I'm going to follow on that is

1413.44

that it's if you're a small business and

1416.159

you're struggling, I think that's great

1417.36

that you can, you know, like I said,

1419.28

talk to these organizations. It's good

1420.64

to get involved in them. There's going

1423.12

to be there's networking opportunities.

1425.679

There's resource opportunities. There's

1427.12

a lot of stuff that comes out of that.

1428.64

Same thing if you're a middle or even a

1430.559

larger sized businesses. Look at like

1432.08

the local colleges and some of those

1433.76

kinds of areas and definitely your

1435.28

chamber of commerce and those kinds of

1436.64

things because even though you're big

1438.08

doesn't mean there aren't ways that

1440.08

those those organizations can help you

1442.08

quite a bit. And I guess it really helps

1445.36

from a a networking marketing uh

1448.48

messaging kind of approach as well is to

1451.52

to get out there and get your name in

1453.12

front of people and to talk to people

1454.32

and have the conversations. It's not

1456.159

just sitting on a website and figuring

1457.919

out what they do for you. It's actually

1459.279

like talking to people, getting some

1460.799

feedback. I think that will help you a

1463.12

lot in and in a lot of different areas.

1466

You are going to find help through these

1469.039

conversations that you didn't expect you

1470.64

were going to get. you're going to

1471.44

stumble across somebody that's

1473.76

completely like a perfect match for a

1475.6

problem that you didn't even realize you

1477.2

needed to solve yet. You know, those

1478.48

kinds of things are basically it's just

1481.52

constantly opening doors looking for new

1483.44

opportunities. So, I highly recommend

1485.12

that you take advantage of the the

1487.12

resources that around you and I do this

1489.039

as somebody that does not take enough

1490.96

advantage of them and is it a it is a

1493.679

constant little like pull in the back of

1495.44

my head. It's like you need to take more

1496.799

advantage of these things. So, don't be

1498.4

a me. go out there and take more

1500.159

advantage of them. Once again, thank you

1503.36

for your time for not only this episode,

1504.96

but this whole season and the prior 23

1508.24

or 24 seasons. I can't even keep track

1509.919

of season numbers anymore. Uh, as we

1512.48

are, yeah, we're steadily marching

1514.24

towards a thousand episodes. It is just

1516.96

insane that we're just like this thing's

1518.96

been cruising along for actually darn

1521.44

near a decade now and just we're going

1524.72

to keep on plugging along. Uh, I'm

1527.12

really excited to see what the next

1528.48

season's about because we haven't gotten

1530.48

there. So, tune in and before you know

1532.88

it, we will be into the next season,

1535.279

episode one. Go out there and have

1537.44

yourself a good one. We will talk to you

1539.52

next time around.

1542.23

[Music]