We start the discussion with Jason Cercone on producing a podcast. That includes developing the skills needed and the tools you will want. He has a background that provides excellent insight into the business benefits of a podcast. Likewise, he shares ways to tell your story entertainingly and compellingly. Even better, he has a voice for radio.
Producing A Podcast
The goal of a podcast is to share and communicate ideas. We want to do that in a way that is entertaining and keeps our listeners coming back. Jason spent years researching exactly how the best in the business accomplish that. He shares several nuggets he gained from those efforts.
Jason Cercone is a podcast branding strategist, author, and experienced podcaster. He helps value-driven coaches and consultants establish authority and become thought leaders in their niche via strategic, impactful podcast guest appearances. He is also The Voice of Evolution of Brand, a podcast featuring authentic stories and strategies from brand-building professionals designed to help you grow your brand and succeed in your professional pursuits.
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