Communication Noise vs. Content
Related to the idea of white space that we covered in the prior post is its enemy, noise. The level of communication noise has grown by leaps and bounds over the last few decades. The Internet has made it easy for nearly everyone to contribute to any discussion, but that is not what I want to focus on at this time. The Internet has also made it easier than ever to fill space in any message with true, researched facts. The question you should ask is whether those facts contribute to your point. Communication Noise Can Be Too Much Information Product reviews are full of these sort of noise. In particular, the ones that are just a thinly disguised advertisement. ... Read more