
The Value of Sales Skills for IT Workers
Much like marketing, sales skills are useful to everyone. This is also an area that is pervasive throughout life. It has far more than just business applications. There are two sides to sales. The soft side is where you see people able to sell ice cubes to Eskimos. On the other hand, you have the statistical part of relationship management, pipelines, and even contracts. We will focus on that second side for now because that is where technology can provide the most value. Customer Relation Management (CRM) is becoming so important that the related applications are almost a commodity. You can find core CRM features in a calendar, desktop database, and even e-mail applications. These scratch the surface of what can be... Read more