Latest Posts - Page 65 of 194

August 12, 2021August 10, 2021 The Interviews Season

Define Your Audience For Publishing Success

We continue our discussion with Dale L. Roberts with a discussion around how to define your audience. That is an important step in any product. Books and written content are no different. We continue the discussion with getting that book written and your first steps in self-publishing. Define Your Audience There are some guides that refer to your ideal audience as your avatar. This vehicle should be a well-defined image of who you are speaking to. That is a key factor in success whether you are selling or communicating. Therefore, the avatar must be defined early and preferably before the writing process begins. Dale provides a perfect example. He wrote exercise books and it seems only logical that an exercise... Read more

August 10, 2021August 9, 2021 The Interviews Season

Dale L. Roberts Interview – Getting Started With Self-Publishing

.This episode starts a new multi-part set of interviews with Dale L. Roberts. He is a guru of self-publishing with dozens of books to his name. The focus is how to get started, platforms you can use, and how to find success in this far-ranging discussion. Our first episode provides background on Dale and getting started. A Self-Publishing Firehose Start with a focus. There is a lot to learn about self-publishing. Many pieces go into being successful. Dale refers to it as being a firehose of activity. There are two ways a firehose works. One is uncontrolled and sprays water everywhere. The other is focused and puts out fires. Next, we talk about how to take reasoned steps. That lays... Read more

August 5, 2021August 2, 2021 The Interviews Season

Finding A Mentor – Creating a Solid Foundation

This bonus episode for our Tim Stratton interview digs deeper into finding a mentor. First, we look at what makes a good mentor relationship. This is a situation where all parties need to contribute to the goals and receive benefits. Thus, the focus is on the relationship itself and what to look for when you desire a mentor. Finding A Mentor Organically There is an industry out there of people that advertise being a mentor. They even have processes and cookie-cutter approaches in some cases. This may help, but I do not see it as a true mentorship. Finding a mentor is not like finding a plumber. You do want someone you can trust. However, many other factors go into... Read more

August 3, 2021August 1, 2021 The Interviews Season

Mentor Relationships – Timothy Stratton Interview Part 5

The last part of the series in the Tim Stratton interview goes into how he got here and touches on mentor relationships. While we stick to the specifics, there are some valuable generalizations to take away from it. We saved the best for last as we wrap up our time with Tim. Mentor Relationships Change We briefly dropped the idea that Timothy has had multiple mentors throughout his life. It is important to note that these have to do with the stage of life we are in. I think most of us know that a childhood mentor is not going to necessarily help us as an adult. However, it is important to remember that as we move through our careers. ... Read more

July 29, 2021July 28, 2021 The Interviews Season

A Better Manager – Tim Stratton Interview

This episode of our interview with Timothy Stratton delves into experiences and how to be a better manager. We compare notes on what has worked for us and traits of those we seek to emulate. While the focus is on developer managers, there are many general suggestions as well. The Better Manager Summary There are many traits of a good manager. We hit on the more generalized of these in our discussion. These come from our experience as a manager and being managed. We started our careers as developers and think we have some good insights into managing developers because of that foundation. It is easy to do the things that you found to be positives when the roles were... Read more

July 27, 2021July 25, 2021 The Interviews Season

Interview With Timothy Stratton – Continuing Education

We continue our discussion with Timothy Stratton with a dive into continuing education and how to keep up in the fast-moving world. There are always job responsibilities to address that keep our time at a premium. We talk about finding ways to stay up-to-date and the cost of this career path. The Cost of Continuing Education Let’s start with the bad news. There are only so many hours in the day, and that means we have to trade off other pursuits for our careers. However, it is not all bad. The things that Timothy mentions as giving up can always be reviewed later. You may not watch as much television or go to the movies, but you can do that... Read more