Social networking is all the rage. Unfortunately, all of those platforms that allow us to share our story can be hard to keep up with. When you want to reach out to customers on more than one platform then it is time to look at these social site management tools.
Most of the tools we discuss start with the ability to post content to multiple platforms. While that is highly useful (and time-saving), it is just the beginning. The more advanced tools offer the ability to track responses, view analytics reports, and even manage all your social networking from one location.
There is a broad range of solutions that fall into this family of applications. Thus, it may help to see a list of products that may fall into this category that we did not cover in the podcast. Here is a link to that list:
Big list of possible tools: https://www.capterra.com/social-media-marketing-software/?utf8=%E2%9C%93&review_stars=4&users=&platform%5B1%5D=8&feature%5B1%5D=38280&commit=Filter+Results&sort_options=
Buffer: buffer.com – This is a solid solution for anyone that wants to post to more than one or two sites on a regular basis. The $10/month subscription should also be easy to manage in any budget and pays for itself in time saved.
Planoly: https://www.planoly.com/ – This Instagram focused solution is well-suited for visual platforms. It may not help a typical blogger, but if you use images and visual stories a lot then this tool will be a better fit than the other text focused tools. There is a free plan or you can bump up starting as low as $7/month.
Agora Pulse: Slightly expensive at $39/month: https://www.agorapulse.com/ but it does have a free trial and has some very useful features for marketing and analytics.
Meet Edgar: https://meetedgar.com This runs $25/month and is an excellent solution for evergreen content. It makes it easy to repost content and managing recurring touches.
Sendible.com $24/month higher end buffer with more outputs and analytics
Hoot Suite: https://hootsuite.com/ $29/month
Co-schedule: This is more of a calendar and a full social content scheduling tool than just a way to post material. It makes it easy to track mentions and manage relationships. It starts at $40/month but also has a referral option that can reduce your costs to $0
Social Jukebox: https://www.socialjukebox.com/ $19.99 monthly