develpreneur podcast
Posted on Interviews 2.0

Your Podcast Avatar – The Ideal Audience Member

Our discussion with Adam Adams of Grow Your Show continues with a deeper look at how he forgot his podcast avatar and sold his podcast. We examine where he made mistakes and what we should do to launch our own properly. Know Your Podcast Avatar Okay, forgot is not really the case here. Adam failed to identify his avatar properly. Thus, it made it easy for him to drift away from his original audience. Your podcast avatar is the definition of your ideal customer. This includes attributes from age to gender to socioeconomic status and more. This is your target audience and to whom you want to aim your content. Therefore, if the avatar will not be informed or entertained... Read more

develpreneur podcast
Posted on Interviews 2.0

Build a Better Podcast – Interview with Adam Adams

We start a new discussion in this episode. Adam Adams has the Grow Your Show podcast and helps people build a better podcast. They serve podcasters, and he has grown those skills through an exciting journey that can teach a lot about marketing. We start with his background and some mistakes he has made. Use Marketing For A Better Podcast The crucial point of this episode is to understand that starting a podcast or launching a product does not equate to customers knowing about it. That is where marketing comes in. We must find ways to let our potential customers understand what we are doing and connect to them. That requires us to have a target market in mind and... Read more

develpreneur podcast
Posted on Interviews 2.0

Use Regular Touch Points And Automation For Better Networking

We wrap up our discussion with Ian Campbell of Mission Suite with a look at touch points and automation. They are essential pieces of his approach to networking. We all want to be heard and feel that we bring value. A regular conversation does that better than occasionally making contact and only when something is needed. Automation is not the most personal thing we can do. However, it helps us do things on a schedule. Improve Efficiency Through Touch Points And Automation Networking takes time. We have to go back and forth to the event and spend time meeting and greeting. Likewise, there is the additional time required to log and cultivate those connections. That can add up. However, using simple touch... Read more

develpreneur podcast
Posted on Interviews 2.0

Create a A Better Professional Network Through Planning

This episode continues our discussion with Ian Campbell of Mission Suite. We go into his approach to building a better professional network by identifying layers of contacts. He uses a baseball field analogy that fits the approach very well. His approach walks us through a way to give weight to those that provide us the most benefit while cultivating others. Be Intentional For A Better Professional Network We start with a plan and goals. These are familiar as we do the same for almost every activity. We must define what that looks like when aiming to build a better professional network. That includes identifying who our ideal customer is and how to get connected to them. Once we have the core... Read more

develpreneur podcast
Posted on Special Topics

Become A Better Developer In The New Year

We end the year with an announcement to become a better developer at school.develpreneur.com. This is our new portal for learning and training. We have free courses you can run through in roughly an hour or less, up to classes that will take you days or weeks to complete. The goal is to provide you with a full library of options to become a better developer. Building A Better Developer That has always been our motto, and we regularly make changes to help you do so easier. We looked at the mountains of content on the site and decided we needed to make some changes. So there will be changes on the site to find material easier. However, there will also... Read more

develpreneur podcast
Posted on Interviews 2.0

Creating a SAAS Solution – Ian Campbell Interview

We start a new discussion in this episode. Ian Campbell is the CEO of the SAAS solution Mission Suite. Not surprisingly, we start the conversation with his background and the path to creating this product. He has a background that is possibly different from what you would expect from a software CEO. However, his software solution approach has tips for us all. The Value Of A SAAS Solution There are many arguments for building or buying a software solution. However, the SAAS approach takes some of those items out of play. The traditional needs for installing and maintaining software, training, and high up-front costs are wiped away. Those burdens are shared among the customers, allowing us to step into enterprise solutions... Read more