We start a new discussion in this episode and look at how Andrew Murdoch teaches us to leverage YouTube for marketing and brand growth. This is a channel for content that can not be ignored. It is too big and too valuable for our pursuit of customers. It is built to draw in like-minded viewers. Therefore, a consistent message and useful content from us can skyrocket our growth.
Lessons Learned About Using YouTube For Marketing And Brand Growth
Andrew has personal experience as a user of YouTube that led to his focus. He walks us through how the algorithms work in the favor of those who create entertaining content. Likewise, he experienced how the platform guides viewers to similar material and products. It is a marketeer’s dream. Once we build a brand and draw a few people to it, we can grow it exponentially. This does not require ads. However, it does require high-quality content that keeps people coming back for more.
Andrew founded YT Era, a full-service YouTube marketing solution for businesses and entrepreneurs, after reaching a low point in 2018 and discovering the transformative power of YouTube content. At rock bottom, he turned to YouTube videos for self-improvement and succeeded in boosting his mindset, finances, and health. Today, YT Era amplifies the world’s most prominent solutions by changing how businesses and entrepreneurs do marketing. Andrew helps entrepreneurs clone themselves to explode their awareness, credibility, authority, reach, influence, and sales by ALWAYS putting their viewers first!
Learn More From Andrew: http://ytforbusiness.com/
YouTube marketing can be overwhelming for any business. So, he created an online course that walks you through the entire process step by step. He teaches building a YouTube channel that brings actual results to your business and not just views.